Our Goals

Environmental Protection – Sustainability – Climate Change: Catch phrases that are on everybody’s lips. But far too little is being done! The time has come to pool our energy and skills and become proactive. Every individual can do something to ensure the Earth is liveable for future generations.

The objective of save our nature is to create an awareness of how crucial it is to ensure that the resources of our earth are dealt with in a sustainable manner and to encourage the general public at large to become proactive.

The save our nature non profit foundation established by Count Thilo Rothkirch and his brother Count Leonhard Rothkirch-Trach in Hamburg pursues the following foundation objectives:  
  
•  To promote environmental awareness   
•  To convey knowledge and take educational measures when it comes to environmental protection and climate change 
•  To promote environmental protection projects 
  
The save our nature foundation is the leading environmental media foundation; its goal is to create an awareness among the public at large on the subjects of environmental and climate protection, as well as sustainability and ethical consumerism, and implement educational measures regarding these topics. It wants to promote environmental awareness to the public at large and support concrete environmental protection projects financially.

The foundation primarily operates its own business.

Our vision is to get people of all ages and walks of life to take an interest in the topics of environmental protection and over and above this, to encourage them to become involved proactively by exercising sustainable living and consumerism, and exercising awareness in all their dealings.